The 7C’s of Branding

So, you want to attract more business, right? To stand out from the crowd and be seen as unique and special, start with the items listed below to assess your present circumstance and gauge your future ability to increase business while Building Your Brand. The purpose for the steps listed […]

The Key To Smart Branding

I know that for some new entrepreneurs, ‘branding’ can be a scary word. The ‘big guys’ spend millions on their branding efforts, so how can you possibly compete? In a word – consistency. You compete with consistency in your branding. I promise – a strong focused brand will attract the […]

Risk Management for Professional Athletes

Lately, there have been a number of articles on professional athletes who have lost millions of dollars due to poor financial decisions. The athletes range from golfers to boxers to professional baseball players and their poor decision range from buying cars, women, and tigers to battling gambling addictions and making […]